Dog Biz School

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We fucking dare you: be the most EXPENSIVE dog trainer in your area

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Why you Should be the most Expensive Dog Trainer

Dog trainers chronically undercharge, yet they overdeliver. Unless you are in it for charity, you have to get real with your money. In general, price and quality are inversely related. You either get a great price or great quality. Not both. And clients know this! 

In today's episode, Kristen is joined by Emily for an insightful discussion on pricing for dog training, what to charge, and how you can charge more. If you are in need of savvy tips on pricing for dog training and would love to clear all the cobwebs in your head around your opposition to other people spending money on your dog training services, this episode is definitely for you! 

Tune in as Kristen and Emily talk about:

  • Pricing for dog training sustainably [3:39]

  • How to charge more for dog training and the long-term value it creates with clients [8:00]

  • Understanding and clearly defining what financial stability is to you and gearing it towards a long-term view of retirement [17:30]

  • What you should charge and the ethics behind it [24:53]

  • Holding your ground during negotiation on what to charge [21:52]

… and so much more!