Episode 87: Facebook Broke - A Conversation About Digital Ownership & Control for Pet Pros
In this episode of Mind Your Own Dog Business, Kristen Lee talks about October 4th, 2021, the day that Facebook "broke."
The day that many dog trainers and dog walkers realized that they didn't have control of some of the platforms and technologies they heavily rely on. It left many dog trainers, dog walkers, and other pet pros wondering what would happen if our main content & lead generation channels one day bit the dust?
During this episode, Kristen Lee reminds all pet pros what they DO have control over, and no, it's not the basic bitch advice of "well, don't rely on one thing too much!" because #inserteyeroll. It's the internal systems and processes you create to take digital relationships off-line.
Buckle up control freaks!
