In this episode of Mind Your Own Dog Business, Kristen Lee talks about a dirty secret that most dog biz owners aren't in on. SALES during the holiday season and why it should be the BEST time of the year.

But the problem is, most dog trainers, dog business owners have the typical thought pattern that dog owners are not purchasing services (or are being cheap) during or after the holidays: 

"Everyone is purchasing gifts, spending their disposable income, busy with the hustle and bustle of the craziness of the holidays. So, naturally, most dog biz owners believe dog training, dog walking, hiking, etc. fall to the bottom of the list. It's no longer a "priority" to dog owners."

 So what happens?

Dog trainers, Dog walkers, take it easy on content and marketing

Content falls off the radar

And, not engaged with a sales process

 If this is happening year after year to you, you're going to want to listen to this episode. 

 Because of this time of the year?

 Oh right, that dirty little secret I promised you earlier:

 It's the BEST time of the year to slay with sales. And your lead generation.